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Private Label Radio Launches Brand-Specific Radio Network for SUBWAY(R) Restaurants
Posted on July 19, 2006

subway_logo_220_145.jpgHow about having your meal and listening music at your favorite restaurant. Private Label Radio (PLR), a division of DMI Music & Media Solutions, launched SUBWAY RADIO, an exclusive in-store radio network featuring customized music and messaging or SUBWAY restaurants. The program is currently installed in 30 states nationwide. SUBWAY RADIO is dispersed by means of the Internet and downloaded automatically in each store location. The system requires no operation or adjustments by restaurant owners or employees. So that means it will be your favorite song to accompany your favorite burger.

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