No other film of 2007 has generated so much anticipation than Spiderman 3. Now that the film is out and has been declared a huge box office success, one can say that a lot has gone into the publicity of the film which has made it into a phenomena today. One such publicity tool was the Spiderman 3 official movie blog posted on the film's website that gave Spidey fans something new to look forward to as far as their hero was concerned. There is so much for Spidey lovers who get caught in this web. Movie Trailers, behind the scene looks and the use of state-of-the-art media, that makes this particular blogging experience into one thrilling ride. Sony has left no stone unturned in to give the fans a much bigger experience as fans can share their own personal experiences and of course the anticipation of watching their favorite super hero spin a web of thrill and excitement.